DI2016: Emerging Creatives – Part 1

It’s still all things Design Indaba 2016 here at The Design Tabloid.

And a quick little indemnity here: This is a longer than normal read, please bear with me.  South Africa is loaded with talented creative folk – that has always been the belief of The Design Tabloid.  Our philosophy from the outset has been to use this blog as a platform to reveal these creatives not only to the locals in SA, but further afield. Design Indaba affords us this opportunity and we take advantage of it, to share with our readers.

Design Indaba 2016: Emerging Creative #DI2016

I attended the launch of the 2016 Emerging Creatives at the V & A Watershed.  I must say, it takes a bit of doing to get my head around these Creatives being presented outside of the Expo environment. It seemed a little drab by comparison. Yet, despite that nothing could take away from the standard and quality of the creatives that were featured this year. The upside of this different venue was that I had time enough to absorb the exhibited works, which was previously something of a struggle in the crowded Expo Hall.

The Class of 2016 are serious contenders in the world of design. Since there are quite a number of Creatives it is always so very difficult to give all of them mention in our review. As they are to be found among the few selected Exhibitors, is credit indeed to them. That already sets them apart from the herd.  For this reason alone, I have decided to work in categories and present you with some of each category. Marica and I have always used this criterion “What and who made a lasting impression on us.” Those are the ones to be featured here. Naturally this is quite a subjective way of doing things, but then that is what blogging is all about.

However, before I launch into my “first impressions peeps” I just want to add that I stand in awe of these young, emerging creatives.  Being a creative business person, I know that it take resolve, faith in your product/service, money and risk to get out of the starting blocks.  Along come these young creatives, put their money and trust into their talents, take the risks and put their products out there for all to view. Long may their business spirit and ventures last and kudos to them.

Being so entrenched in the world of interiors, I am naturally drawn to any piece of Object‘d Art, furniture, fabric or image without much effort.  This year however, I have to confess that I was drawn to a fashion creative, cultural explorer, followed by an illustrator.

LACED by Dhiantha Achary:

First up (probably because I am such a sucker and fan of sneakers or as locally known – tekkies) a young lady by the name of Dhiantha Achary.  She has taken her artist skills and applied it onto casual footwear. Yes – I know that the branded sneakers are out there. Nevertheless, the kind of hand-crafted, customised footwear pattern she creates, gives the unique flavour. Her brand is called LACED.  Her business started out as a way to create unique gifts for select family and friends. However, as the popularity of her shoes grew so did her orders. She tells me that each shoe takes at least 9 hours to paint. Wow!  Dhiantha is developing new strategies on how to collaborate with other artists on the LACED project and expand the business to incorporate more than footwear. I say – You Go Girl! All the best going forward!

Find LACED on:  Instagram  |  Facebook  |  Twitter

+NESS by Max Melville & Jamil Randera:

Have you ever been completely drawn in by the subject matter of an exhibition stand you were viewing? Well that is how I felt when approaching the work of Max Melville & Jamil Randera. Their work falls into the Illustrations category (for me anyway). The name of their brand is +NESS. Quirky hey!

This splurb on the Design Indaba website says it best: “The project and its artworks present an array of architectural projects that help define the skylines, culture, and history of South African cities. Accurately drawn facades of different buildings are paired with unique colour schemes to express their particular character and context and ultimately uncover each building’s essence, charm, and ‘+NESS’. Displayed together, the collective body of work reveals the ‘+NESS’ of our cities.

Again – these images / artworks, so beautifully illustrating our local iconic buildings and culture, so did it for me. I could easily include their works of art into any relative interior project that we undertake.

Find +NESS on:  Instagram

Totamma by Galerekwe Maimane:

The third creative that attracted me was the work of Galerekwe Maimane, in the category Multi Media Design. She is an aspiring film director whose body of work is inspired by irrational fears and insecurities. Her exhibit held my attention the longest. I could not pull myself away from the film on view. This is probably because the diversity of cultural practises and heritages throughout South Africa appeals to me. The digital project is named “Totamma”.

Galerekwe had this to say about the project: “This is about exploring African identity and culture. An attempt at undressing nuanced and complex experiences not unpacking them. It currently consists of a YouTube series ‘then/now’, plus a companion book called ‘U+’ and can be accessed from www.totamma.co.za…”  If this is your kind of interest, then go take a peek for yourself.

Find Totamma on:  Youtube  |  Instagram  |  Twitter  |  Website

Okay – so this was Part 1 of a possible 3 instalments. What do you think of these creatives? Tune in again next week for Part 2.

Cheers for now all.

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