Plascon Paint Colour Name

A Paint Colour By Any Other Name…

by Rose McClement

It has really been a good while since I wrote a blog post.  Marica is such a rock star in this regard.  At the start of the new business year, the pace is generally much slower.  In fact, it is so bizarrely opposite to those fast and furious months of November and December. With a bit of time on hand, I get to put into practice another one of my passions – writing.

I was reading the YOU Magazine the other day (yes you heard right – the YOU). Every now and then I buy one. I have to read something before switching off the light each night and it is the lightest reading matter for dozy brains. True Confession! There was a light-hearted article called “You Do What for a Living?” in which they featured some seriously whacky jobs, such as Pet Food Taster, Full Time TV Series & Movie Watcher, Odour Judge.  But the one that caught my attention was having a job of “Paint Namer”.  Yes – someone has the job of naming hundreds and hundreds of paint colours that make up that enormous Colour Fan Chart we sport in our office.

Plascon Paint Colour Name

It caught my attention because, for more years than I can remember, I have always proclaimed with total amazement “who on earth puts names to these paint colours?”. Where do they get all these names from? Do they suck it up, make it up or what?  But wait, it is not only paint colours.  There is someone out there for each fabric house that exists that makes up the names of each fabric design and colour.  It is often to the point where the name and the colour somehow seem disconnected… and that boggles my mind.

What’s more, the article speaks about these about two “Paint Namers” from Pittsburgh in the USA, who have been at it for 20 years (serious business!) and this is what they had to say about their job:

Every colour has an emotional association and it’s their job to help connect people to these shades with words. Like naming a colour ‘mocha’ instead of ‘brown’.  Or ‘sky’ instead of ‘blue’.”  Apparently, words like “mocha” and “sky” evoke an emotional response to the colour increasing its emotional connection. That is meant to be the strong selling point.

Plascon Paint Colour Name

So, having read these remarks by the professional “Paint Namers” I decide to put it to the test. I whip out our huge and always confusing Plascon Colour Pack (as you could well imagine, in ye ole design office it’s not just any ordinary paint chart), flip through some of the colours and names with a far more concentrated effort than usual, to see if I make that emotional connection.

I look at “Grandma’s Pearl” – a shade of a soft pink. No, my gran’s pearls were white or pearl in colour. No connection.

Child’s Smile” – a stronger tone of coral.  No connection to a child’s smile for me.

Camel’s Hump” – nope never seen a camel, so no connection. I would have named it “Donkey’s Body” rather.

Plascon Paint Colour Name

Despite the fact that I had little emotional connection to a few of the colours I will probably not be able to select paint colours as I did before the reading of this article.  There is now a new awareness around paint names and I might well be able to run with it when trying to do one of the most tedious and challenging project tasks, which is selecting paint colours.

In closing, I do tip my hat to these “Paint Namers”.  I for one would not like to do this job.  My intellectual and emotional brain would be fried at the end of each working day.  It still boggles my mind as to how they come up with some of these names without any repetition.

When you next have to paint the house or piece of furniture, will you make that emotional connection with the paint name, enough to be moved to buy it?  I wonder?

 

My Scandinavian Home: Kitchen Tour

My Scandinavian Home: Kitchen Tour

by Rose McClement

Hello there again everyone – I have to wonder – did anyone miss us these past two weeks? Did you notice that we hadn’t published a blog post for near on two weeks now? Although we have only been publishing on a once a week basis, making that appearance every week has become so much a part of our lives. Not getting a post out for our readers for nearly two weeks, feels pretty much like not having brushed my hair for that length of time. I’m so aware of the gap.

If you are and have been a regular on our blog, you will know that when the projects we work on demand our time, the blog has to take a bit of a back seat. So, I thought just to bring it to mind again.  This is a busy time in our trade and although we hope not to have gaps in our publications, it might happen.

The feature for today is a kitchen tour video released by Niki Brantmark of the blog “My Scandinavian Home”. She publishes a blog every day in which she features and reveals what Scandinavians do in their homes. Read More »

Quirky Workspace | Interiors by Design Monarchy

Our Work: Workspace Before & After

Quirky Workspace Before & After | Interiors by Design Monarchy
AFTER: The completed fun & quirky workspace featuring the trestle desk made out of a reclaimed vintage door.

by Rose McClement

I am sure by now you are quite familiar with the following workspace as we have shared and chatted about it many times before.

After images of this interior project appeared in the January issue of Tuis / Home Magazine last year, we have received so many compliments on this specific space.

This quirky workspace seems to stir up a stack of enthusiastic comments and questions. We heard a lot of: “Wow, this is awesome!”; “I want a workspace like that!”; “Where did you get that desk?”; “And the boxes where did you buy those?”; “Is that a real brick wall?!

So we thought we would share a bit of the design process involved with this workspace with you.Read More »

Quirky Workspace | Interiors by Design Monarchy

Our Work: Wonderfully Quirky Workspace

by Rose McClement

While working through our “Office & Workspace” Pinterest board recently, trying to pick my three favourite images for our previous Pinterest Pick post, I kept circling back to the images of one of our own projects. Truth be told, it really was my favourite workspace on that whole Pinterest board, one that I would be more than happy to set up in my own home.

That inspired me to feature one of Design Monarchy‘s own workspaces – one that we designed for a residence in East London. The home office we put together for project Riverside Place was a super cool, quirky and fun-filled workspace.Read More »

Old Books Archives

We Are Delving into the Blog Archives

by Rose McClement

Often during the winter months, due to the slower pace of work, we take advantage of the breathing space, to revisit and revitalise the social media side of our business. Coming out of recent chats, Marica and I have decided that we are going to “modify” our email newsletter tempo a little. Like gear it up a bit.

What will that look like in reality? Well, for a while now our newsletters have been sent every fortnight. Cool – until it dawned on me that since we have been blogging for near on 7 years now, we have so many articles and posts from “back then” that may not have passed before your line of sight yet.  I’m excited about this and hope that you will enjoy it with us.

In the spirit of #ThrowbackThursday, we will also be sharing past blog posts on our Facebook and Twitter pages every Thursday.Read More »

5 Pioneering Women In Interiors

by Rose McClement

I heard mutterings recently about today being International Woman’s Day, but obviously I wasn’t really paying much attention. I once sat down to examine the international calendar and believe me there are many causes out there that have a day set aside for them.  That, I think, was my subconscious reaction towards this day – until this morning that is.  That is until I went onto Google this morning and took a long look at the women who were being celebrated and acknowledged for their contribution to global society as a whole!

It was then that I decided that we here at The Design Tabloid need to pay tribute to the women who have made their mark in the field of Interiors internationally.  Some of them local gals (since South Africa isn’t so behind the bush in a third world country as some may be tempted to think) and some international ladies. We salute these impressive women for making their mark in the Interiors Profession.

Elsie de Wolfe

While Elsie De Wolfe, also known as Lady Mendl, was not the first ever interior decorator – there were definitely others before her – it is she who is said to have turned it into a valid profession. From her first commission in 1905 to the 1930s, Elsie was without doubt the most well known name in the American interior design / decorating field.

Elsie was quite the interior design revolutionary – a style rebel of her time. She famously detested the Victorian style of her youth which she described as dark and ugly. Instead she opted for lighter and brighter schemes, creating softer and slightly more feminine interiors. Elsie, who preferred the late 18th century French style, also reintroduced the concept of white and light painted furniture. She hated clutter and favoured expanded open living spaces.

In 1913 Elsie authored the widely read book, The House in Good Taste, a collection of writings on interior decoration and practical decorating advice.

Annie Sloan

Annie Sloan – I almost have to say no more than that – has been a household name for decades. She can be viewed as the figurehead of the decorative painting revolution and is internationally recognised as a respected paint and colour expert. The Telegraph even named her as one of “Britain’s most influential female designers.”

Annie unwittingly changed the face of furniture painting in 1990 when she launched her own range of decorative paint. Unable to find the exact paints she desired to work with, Annie used her fine art knowledge of colour, paint, pigments and art history to develop the now renowned Chalk Paint brand. The Annie Sloan Chalk Paint product can be found in over 50 countries around the world and has influenced not only the decorative painting industry, but interior decorating as a whole.

Tricia Guild

Tricia Guild is a British designer and the founder of Designers Guild, an international home and lifestyle company. She is known for her bold and exciting use of colour and pattern.

Designers Guild had its modest birth in 1970 when Tricia was searching for new and exciting textiles to decorate with. She recoloured a collection of Indian hand-block printed textiles, which later became the company’s first collection.

In the past four decades Tricia has grown and expanded Designers Guild into a global homeware and lifestyle empire. Today their product range includes everything from fabrics and wall coverings, to furniture, homeware and even paint.

Tricia has authored 15 books and has been commissioned by the Royal Family multiple times – something which is no small feat.

In 2008 Tricia was appointed an OBE for services to interior design.

Lynn McAdam

Lynn McAdam has been involved in the field of South African interiors for must be well over thirty something years. Lynn and her sister were the founders and creatives behind the Biggie Best brand of the 80’s, a household name in South African retail interiors.

Lynn and her husband, Sibley sold Biggie Best and in 1987, they opened a retail brand, with a new and different type of interior product, namely handcrafted wooden furniture. The shop was called Block & Chisel. Naturally, driven by their passion and business skills, Block & Chisel has become a much desired interior retail store in Cape Town and has expanded to include Loft Living as well as a store in Johannesburg.

Retail interiors is a very challenging field and needs clever and dedicated navigation in order for it to remain a player in the business. Block & Chisel under the guidance of Lynn McAdam has done just that.

Pru Phufl

When Lynn and Sibley McAdam decided to explore other avenues in life, Pru Phufl bought Biggie Best and continued to expand the retail outlets via franchises throughout South Africa. Every major city had a Biggie Best shop.

Pru went on to take the brand internationally via franchises as well, with shops in Europe, Australia and Britain. Pru was awarded the coveted “Business Woman of the Year Award” in 1989 by Business Woman Association of South Africa. Being very hands on person, Pru continued to be involved in the design and development of their range of fabrics, wallpapers and furniture throughout the years.

Although many of the franchise outlets have been reduced, Biggie Best continues their retail and trade business to this day, having survived for near on forty years.  They have managed remain in touch with the flow of interior trends, while retaining their particular flavour / style of interior finishes – Contemporary Country.

To me the secret of their success was to remain an affordable brand – bringing interiors to the middle class people. Making it attainable at a time when interior decorating was a luxury only the privileged of the upper class could afford it, just outside of the reach of the middle class. Oh how times have changed – thank you Pru Phufl for your contribution.