Indigi Designs is a design label founded by Natalie du Toit, whose passion for design and experimentation is evident in her growing product range. Said to be a fusion between contemporary design and local craftsmanship, each piece is proudly handmade in South Africa. The result – an unique identity with local flavour and global appeal.
Natalie, a qualified interior designer, left her corporate position as a creative director in February 2011 to start her own design company. She launched Indigi Designs at the 2011 Design Indaba in Cape Town where she had a fantastic response. The Undulate Stool, a brightly coloured wire stool with a distinct African flair, was an immediate hit.
In the same year, she developed and launched a boutique fabric range which features some gorgeous South African-inspired patterns and designs in trendy colourways. These textiles subsequently inspired a whole collection of bold scatter cushions (you might have noticed them at Design Indaba 2012).
2012 also saw the addition of some awesome new stool and side table designs to the Indigi furniture range. Similar in concept to the Undulate Stool the new pieces feature, amongst others, a more angular contemporary design that I absolutely adore.
The latest addition to the Indigi range is the brilliant Pumpkin Pouf. First spotted at Kamers Vol Geskenke last year, this funky number was a total show stealer.
Indigi has also recently been selected to be part of the South African Handmade Collection at the celebrated Ambiente Expo in Frankfurt! Congratulations to Natalie and her team – this is such a great honour and we are super proud to have you represent us abroad.
- A Reflection On 2012… (thedesigntabloid.com)
- Design. Culture | Design Indaba Conference (2012): @DesignIndaba #Design #Art [Champion Since.] (championsince.com)
- Hello there 2013! (thedesigntabloid.com)